Wednesday, 30 May 2012

Frederique Constant supports Eva Longoria in Cannes

During the Cannes International Film Festival, the Swiss watch manufacturer Frederique Constant supported the charity evening hosted by Eva Longoria and Denise Rich, benefiting The Eva Longoria Foundation & Gabrielle's Angel Foundation. The evening featured Eva Longoria and Denise Rich sharing news of their latest projects and fundraisers with the ultimate aim of generating awareness and funds for each well deserving organisation. Guests included: Alec Baldwin, Michelle Rodriguez, Goga Ashkenazi, Roberto Cavalli, Diddy, Cassie, Amaury Nolasco, Tara Reid and many more.
Courtesy of Frederique Constant

Luxury also means having the opportunity to contribute to helping those in need, as has Eva Longoria for many years. We are happy to support her.” – Aletta and Peter Stas, COO & CEO of Frederique Constant. This is why continue to team up with Eva Longoria’s and other charities.
Courtesy of Frederique Constant
About Frederique Constant
Over the years, Frederique Constant has earned a reputation as a leading maker of Swiss luxury watches despite the relative youth of our brand. The quality of our watches and the detail involved in crafting each watch is only part of our success story; the rest was driven by watch aficionados and lovers of our brand who saw that we had something different and unique to offer. It is by appealing to this same group of people that we hope to make a difference in the lives of many by soliciting for their support to extend the same affection they have for the brand, towards charities and causes we are associated with.
Frederique Constant’s slogan is “Live your passion”, and we do. Passion definitely shows through our craftsmanship, as well as our charitable donations. We create beautiful watches with precision design that are assembled by hand, allowing for a high quality timepiece each and every time. Perceived value is important, so we know that quality must be consistent in our work and is vital to our success. We are equally as passionate about charity, with $50 from each watch sold in our Double Heart Beat Collection donated to various charities.

About The Eva Longoria Foundation - The foundation was established in 2010 by actress, activist and philanthropist Eva Longoria. This foundation has been established primarily for, but not limited to, two charitable causes: women in the Latino community and children. (http://www.evalongoriafoundation.org/)
Mission:
To help women build better futures for themselves and their families through education and entrepreneurship
Our vision is to give women and girls the tools they need to reach their potential. The Eva Longoria Foundation supports programs that help girls excel in school and attend college. Additionally, we work to provide female entrepreneurs with career training, mentorship, capital and opportunity. By investing in women and girls, we hope to build a stronger future for our world.
Furthermore, The Eva Longoria Foundation will help raise awareness for children of all ethnic and racial backgrounds suffering from health-related problems. Eva Longoria has been a spokesperson for Padres Contra El Cancer for the past nine years trying to improve the quality of life for children with cancer and their families. Eva Longoria has also founded Eva’s Heroes in San Antonio, TX, in an effort to enrich the lives of teens and young adults who are developmentally challenged.
The purpose of Gabrielle’s Angel Foundation for Cancer Research is to encourage the development of more effective therapies for patients with leukemia, lymphoma and related cancers. The Foundation funds innovative clinical or basic science research that will lead to novel therapeutic approaches that could replace, or be used in combination with existing effective therapies. Such therapeutic approaches could include alternative or complementary medicine.
The Foundation funds research to improve the efficacy of cancer treatments, reduce their toxicity and improve the quality of life of patients with leukaemia or lymphoma.
The Foundation also supports limited scientific interchange between select leaders in different areas of bio and integrative medical research, to develop unique and important collaborative efforts that will lead to improvements in the treatment and care of patients with leukaemia and lymphoma.

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